Website Marketing Tactics - Using Targeted Keywords In Your Page Title Tags
If you are concerned with your website marketing and promotion, which you should be if you want a successful website, then you need to be aware of the importance of utilizing proper targeted keywords in your title tags for your website optimization. I'm not just talking about using keywords in your website content either; I'm talking about in the page titles too. If you optimize your web page content, your Meta keyword tags and your page titles you can see excellent results in terms of increased search engine rankings and thus can receive more high quality website visitors to your site!
When I talk about using targeted keywords in your page titles I am not talking about in your Meta keyword tags. The title tag is separate from your Meta keyword tags and just like your Meta tags is very important. If you don't know already the title tag is what you place between the
<![CDATA[ <title> and </title>]]> portions of your website code. What you place between these title tags is what will appear in the title bar of Internet browsers when someone views your page. It is very important for your website marketing needs to utilize these tags effectively.
I say targeted keywords instead of just keywords because for best results you should try to make your keywords as targeted towards the content of your website as possible. This will help increase your search engine rankings and make your website marketing efforts worthwhile!
When the search engines rank your web page in their index (thus it will appear in their search results) they take your title tag into consideration. This is why website optimization is such a talked about an important factor for small business websites and personal website alike because effective website optimization can help a website climb to the top of search engine results. When you search for a keyword or a sentence related to your websites content and your website is already ranked in the results, the title of the listing that you will see in all of the major search engines is actually what you have placed between your title tags. As you can probably imagine this makes it important for more than just increasing your search engine rankings since it is what searchers will actually see when they look for content related to your site. By this I mean that the title of your page is what will actually get potential visitors to actually click through to visit your site.
If you have designed your website yourself then you should know that every single page of your website should be optimized if you want it to appear in the results. I highly recommend that you go through all your pages and make sure that the titles within the title tags are all keyword optimized and relevant to the content on that specific page. Targeted keyword optimization is something that you will want to do throughout the content of your pages and the main keywords are what you will want to place in your title. You will also want to learn more about Meta keyword tags because they are important too.
In choosing your title tags in your website optimization efforts you will want to try to stay away from "stop" words. These are words that aren't directly content related and connect sentences generally. I recommend you stay away from them because they are ignored by many search engines when indexing your site. Words such as "and", "or", "I", "of" and "at" are examples of stop words. Trying to use as little stop words as possible in choosing your website title will not just limit how many words get indexed by the search engines but also will give you more valuable space in your title to use content rich targeted keywords.
Unless your business name is commonly searched for in the search engines there really isn't too much of a need to place it in your title tags itself when performing your website optimization. Doing so just uses valuable space that you could utilize with targeted keywords. If somebody searches in a search engine and doesn't already know about your business then having it in your title won't make them want to click through to visit your site. It is generally only after they have been to your site and like what you offer that the average visitor will be interested in your business name itself.
If you are wanting to be at the top of the search results for your business name itself you may wish to include your business name in the title, but I suggest using keyword rich words in your title that are searched for more often. Once you have your business website or personal website keyword optimized you will want to move on with your website marketing and start driving traffic to your site. You should see your pages climb the search engine results for your chosen keywords and will begin to see more natural traffic appearing to your website on a regular basis!
If you enjoyed this article and are interested in website marketing and/or small business marketing then you will love my new free report that will show you The Exact Business Marketing And Website Marketing Strategies That Will Allow Your Business To Achieve True Long Term Success. Grab your copy by following the link below:
http://www.AnalyzedMarketing.com/newreport.html
Mark Garland is the owner of Analyzed Marketing Solutions. If you are wanting to market your website or small business more effectively than you should definitely visit his website at: http://www.AnalyzedMarketing.com
Article Marketing - Learn How To Get So Much Traffic You Couldn't Stop It If You Tried Part II
How does all of this relate to article agents? I am glad you asked. Some articles you write will have amazing results, some will have terrible results, but most will be in the middle, and you will find that your ability to predict which is which will not be very accurate.
I have written articles that I have poured my heart into and just knew that they were going to be read and syndicated by everyone. Then I have written articles that just flowed out so easy my cooling fan on my laptop did not even get a chance to start, and I had the article done and off to be reviewed.
Do you think that the results were proportional to my efforts? If you said yes, you would be wrong. The results are just as unpredictable as trying to choose which sales rep in article one was going to be the best. You just can never tell.
After all of that, we can finally make one more important point and that is that your control over the results of any individual article agent is very little, but your control over the number of article agents is completely in your control.
Now that you have the understanding that most articles are going to fall somewhere in the middle and your ability to predict which is which is not going to be very good, you know that you can focus your energy on the one thing that you can control and that will have the greatest impact driving targeted prospects to your site. Write lots of articles.
How many? Somewhere between 30 and 300, the more you write the greater the results, and yes, the results are exponential. What does that mean? It means that if 5 articles will get 100 visitors, then 100 articles won't get you 2,000 but probably closer to 3,000 or more. They build momentum from each other.
The other day I heard someone say that after they published a certain number of articles, they could not turn the traffic off. I don't know about you, but I am dying to have that problem. I promise not to complain too much...lol
What if Dan Iverson could show you how to write about any topic on earth and make money? He'll teach you how to better understand human nature as it relates to e-commerce; how people, from their perspective, come to make a purchase on the Internet. I am talking about learning how you can pick a topic of interest, write about it, and with the right tools and a little research find connections between your readers and real products and services, of which you can become an affiliate and make money. Here is the best part. I will teach you all of this absolutely free. That's right, click on this link and you'll get the full Affiliate Masters Course Free. This is no joke, I promise once you start to read this course, you will see and learn the logical system of affiliate and information marketing. It will open your eyes to the greatest and most versatile opportunity in known history: the Internet. Even if you have a website, you can use these techniques. http://aggressiveinternetmarketing.net/free-tool.html
Affiliate Marketing Promotion - Three Easy Tips
Affiliate marketing can provide you and your family with residual income if you know how to promote your products right. Generally speaking, the concept of affiliate marketing is fairly simple. All you really have to do is to promote the link that the sponsor or merchant gave you. When people buy using that link, you get part of the sale. That's all there is to it.
However, there are a lot of people that fail miserably with affiliate marketing. And much of that is because they tend to make big expectations and yet, they are not working hard to achieve it. Here are some tips to guide you about affiliate marketing promotion so you won't make the mistakes that they did:
1. Find where the traffic is.
In order for you to promote your affiliate link effectively, you have to find the main source of targeted traffic. Traffic is what you need to earn. You can't make a sale if your links are not in the places where people mill about. Think of the internet as a big marketplace. You want your link right where everybody else is heading.
2. Promote your website.
Honestly, promoting your own website is a lot easier than promoting an affiliate link. Because there are simply too many affiliate programs these days, buyers know if they are being enticed to buy so that somebody else will benefit from their money. People don't want to be goaded to buy. So don't push your link down their throat. Instead, promote your innocent website filled with unbiased, accurate information about the product or service you are offering. Build a good relationship with your visitors. Only then you can try to sell.
3. Master the art of pre-selling.
Pre-selling is informing your prospects about the goodness of the product, its features, its uses, and why it such is a necessity. Pre-selling is a foreplay to hard-core selling. Most successful internet marketers today say that all they really have to do is to pre-sell the product in order to earn. They leave all the hard selling tasks to the merchant or the sponsor. This way, you won't lose credibility. You will be able to sell other related products, as you are merely suggesting something to a customer and not really pushing him to buy.
For more affiliate marketing tips and resources, visit my blog at http://www.affiliatecashsecretsreview.com
Grab your FREE 21 days article marketing (BUM marketing) eCourse at http://www.affiliate-monster.com
You are welcome to distribute this article in any form as long as you include this resource box.
Breakthrough Article Marketing Secrets - Learn How To Explode Your Traffic
There are many different ways that you can drive free traffic to your website. Forum marketing, classified advertising and advertising swaps are to name a few.
However, the other sources of traffic do not convert as high as your article traffic. From my own private tests I have found that this traffic converts up to ten times better on my sales pages and squeeze pages. It is for this reason I have decided to abandon the other methods of free advertising as they simply do not get the results that I am looking for that I get with article marketing.
It for this reason alone that I rate this method as the number 1 way to get quality free advertising to your website. This is the process that I use to utilize this method.
1) Write an informative article
It is very important that you help your reader. If you write information that will assist them you will build trust with your reader. As a famous sales trainer once said people only buy from people that they like, know and trust.
2) Use a link in your resource box to your squeeze page
Once the reader has read your article give them the opportunity to download an ebook on your squeeze page in exchange for their email address. This will allow you to use your autoresponder to build a highly responsive list.
3) Stay in contact with your subscriber
Build a relationship with your subscriber. Make sure that you treat them well and in the end they will become paying customers.
Are you really interested in driving massive traffic to your website?
Here's the answer:
Secrets Of Article Marketing - Download your free ebook now.
Mark Abrahams is a full time internet marketer who has helped others to earn a living online.
Search Engine Optimization Tips
What is SEO?
SEO is the active practice of promoting a web site by improving internal and external aspects in order to increase the traffic the site receives from search engines. It is focused on website promotion by improving the volume and quality of traffic to a web site from search engines via natural (organic) search results for targeted keywords.
Search Engine Optimization Companies that practice SEO can vary; some have a highly specialized focus, while others take a broader and general approach. Optimizing a web site for search engines can require looking at so many unique elements that many Professional Search Engine Optimizers (SEO experts) consider themselves to be in the broad field of website optimization (since so many of those elements intertwine).
We have listed out some of the most essential Search Engine Optimization ethics that needs to be formulated for website promotion:
Directory Submission
Directory submission is a great source of links to the website. Submissions to web directories are the best place to start promoting a new site. Web directories offer links for free, for a fee or in exchange for a link.
Tips:
- Always submit to relevant and most appropriate category
- Try to submit to a quality page
- If paid submission, then be sure to check the relevancy and quality of the link page
- If Reciprocal, then exchange link with similar PR or a page with higher PR.
Link Popularity
Link Building or back links are very important for optimizing the site on search engines. Google counts every back link as a vote delivered for your website but also considers the quality of the page linking to your website. So, only relevant and quality pages with less number of links should be preferred for Link building.
Tips:
- Always choose relevant and quality pages for link building
- Free one way links are the best
- Pages that link to your website should be indexed with Google
- Pages that link to your website should be no more than 2 clicks away from the home page and should contain no more than 30 links on the page.
Social Bookmarking
Social Book Marking has become a very important strategy in the SEO process. Social bookmarking sites are "tag based"- which means you can "tag" them with keywords so your visitors that bookmark your site can find them easily later. Search engines when crawl, index these tags, as well as the link, so you are essentially getting free one-way links from high-traffic sites, with all of your keywords attached to them.
Tips:
- Chose proper tags for your web listing
- Share your bookmarks with your friends and others
- Promote your bookmarks as well
- Comment on others bookmark and let others comment on yours
Keyword Research and Analysis
Keywords play the most important role when it comes to website optimization. As search Engines need just the most informative and useful sites for their visitors, they prefer the sites containing content with the highest priority of the keywords being searched.
Expert Keyword Research is the cornerstone to a successful SEO.
Tips:
- Always chose keywords relevant to your site's theme
- Use multi-word phrases
- Research keywords specifically for each page
- Country specific Keyword Research
- Perform Effective Keyword Analysis
- Ongoing Keyword Research
Search Engine Friendly Design
Before starting search engine optimization process for the website, it is very important to make website Search Engine Optimization friendly. Making web site user friendly as well as Search engine friendly includes a few simple steps.
- Make it simple
- Organize website
- Avoid Javascript and images
- Avoid scrolling
White Hat SEO
White hat technique to Search Engine Optimization consists of ethical methods of search engine optimization which are recommended by search engines as part of good design. Some of the most popular white hat techniques are:
- Quality Content
- Use of Relevant Keywords
- Use Structural (Semantic) Mark Up and Separate Content from Presentation
- Proper use of Titles and Meta Data
- Keyword Research and Effective Keyword Use
- Quality Inbound Links
Know these SEO Tips in detail and more of these Search engine optimization tips.
View our List of Free Directories for submission and social bookmarking sites and SEO Process.
Article Marketing - How do You Make Money With Article Marketing?
I use the articles to drive traffic to my squeeze-page and then that squeeze-page will help me to opt people in to my website.
A squeeze-page is a webpage that has as its primary and only purpose, the opting-in of visitors into your email--opt-in email list.
And at the bottom of that article you have a link that says--you know, if you want to know more about this click here. And, it takes them to your squeeze-page which is nothing more than a sign-up for my newsletter.
For me a squeeze-page should not have any other outgoing links on it. I find that if there's even one more link on a squeeze-page that the conversion rate drops drastically. So a squeeze-page is more than just a website with an opt-in for a newsletter. It's more of a sales page that is selling the opt-in-today-and-you'll-be-able-to-download-this-free-e-book. Or, opt in today and I'll buy the free e-course for you. Now I think it's just one step farther than an opt-in to a subscriber list.
When you write your own article--and someone clicks through from your article, they have developed some level of connection with you. They like you, or they wouldn't click though. So they click though. They get to the squeeze-page. Again, you've written that squeeze-page--you're just making that connection stronger.
Once they get into that email campaign, I write my emails, I continue to make that connection stronger. And once I have a strong connection, I can make recommendations to my list members of products they need. And it is win-win for both of us. They get the help they need, and I make a living giving it to them.
Do you want to learn more about how I do it? I have just completed my brand new guide to article marketing success, Your Article Writing and Promotion Guide
Download it free here: Secrets of Article Promotion
Sean Mize is a full time internet marketer who has written over 1200 articles in print and 9 published ebooks.
Using Viral Marketing to Grow Your Internet Business
Albert Einstein once called compound interest the "8th wonder of the world". He was also quoted as saying that "the most powerful force in the universe is compound interest". Obviously, Einstein had a great deal of respect for the power of compounding. Internet Marketing has its own power similar to that of compounding that is commonly referred to as Viral Marketing. Both use the power of time and leverage to create fantastic returns on capital. There are numerous ways to make use of Viral Marketing, and this article looks at how it can greatly benefit you in your marketing efforts.
When I first started marketing on the Internet, I made wide use of Hit or Traffic Exchanges. These type of sites are basically the I'll scratch your back, and you scratch mine sort of sites. While they had limited effectiveness for me as far as making sales, what they were very good at was allowing me to sign up others into various traffic building and downline clubs. This in turn produced lots of residual traffic which grew exponentially from the efforts of others. Although I seldom use Traffic Exchanges any longer, I still receive a fair amount of traffic from those efforts years ago.
While you could probably still use these types of programs to build your traffic and business, a more effective way to use Viral Marketing is the distribution of free information in the form of reports and ebooks that you create. People love information; especially if it has to do with 'making money' . Your task is simply to provide quality information that is in demand, and allow people to download it for free. And you won't have to look hard for this information because there are literally endless sources of good information to be found on the Internet. For instance, if you do a google search for 'Free Ebooks', you'll get hundreds of thousands of links. While most will be in categories that aren't appropriate for what you're looking for, it will give you an idea of the type of information that's out there.
Once you have gathered the necessary information for your ebook, you then need to create your ebook or report. This is where many people stop reading, believing that it's too difficult a process to create your own ebooks. The truth is, with the publishing software available today, creating your own ebooks is mostly a matter of filling in the blanks. There are numerous sites that can make creating your own ebook a snap, a couple being....Ebookcreator.com and Ebookcompiler.com There are even a few good affiliate sites that will do all of this for you.
There are several reasons why it's much more profitable to create your own ebooks, one of them being that you can embed your own links into the report allowing you to advertise numerous sites and offers. The key ingredient that really kicks this process into overload is that you allow your subscribers to also distribute your FREE ebook to others. If done properly, you'll eventually have thousands of people distributing your ebook with your very own links in it. Are you starting to see the power in using this form of Viral Marketing?
Viral Marketing is a powerful concept that you should definitely make a part of your marketing efforts. With the ability of the Internet to quickly spread information to all parts of the world, why not spread a little of your own?
William J. Thomas is actively engaged in E-Commerce and Internet Marketing. He also contributes articles on life, business and other topics. His current website is..Learn How to Generate Thousands of Dollars Monthly With..Secret Affiliate Marketing System
Bum Marketing Methods - How To Make Money By Doing Nothing
You are probably wondering what bum marketing is, and how you can make money from it yourself. It is quite simple really, all you need to do is find an affiliate program you like, and then promote it using free outlets such as Squidoo or Blogger. By creating a web of interconnected articles marketing your products as well as your other articles, you will gain organic traffic quickly and easily. By using article marketing you allow your articles to be picked up by giants such as Google and Yahoo without actually dedicated all that much time or resources to building backlinks as you would need to if you planned on starting your own website.
Bum marketing is based off keyword research, you need to find a niche and work from there. Gurus will pick the highly competitive niches as they will yield the highest results if they are done correctly but for new bum marketers it is a far better idea to start small. Find a niche that isn't overly competitive that has products to be sold. This can take time, you need to do research to determine what markets are flooded with affiliate marketers and which aren't, a good way to determine this is to do a Google search for keywords you would like your bum marketing articles to target. If there is a full page of Google AdWords results (11 sponsored links) then you most likely will not fair too well to begin with in this niche. Finding the right niche can be hard but once you do you should stick with it and watch the profits soar. Once you have a niche, all of your articles, webpages, sales pitches, etc. will become relevant to each other, and through this relevancy you can increase traffic and sales conversions across the board as you target new keywords. The key to bum marketing is getting organic traffic. While there are millions of marketers that manage to make money without organic traffic (traffic that comes naturally from search results as opposed to paying for advertising) you will need a solid base of organic traffic.
My personal steps for using bum marketing on various products:
- Find a niche that isn't overly crowded that you can talk about.
- Find products within the niche that are the right price and quality so that they will lead to sales and therefore commissions.
- Research keywords that could be used to search for that specific product as well as general keywords that people would search for that may be willing to buy the product.
- Build a Squidoo lens or a Blogspot blog for the product giving an unbiased review (I never sell products that don't work well, I refuse to scam people for money).
- Build backlinks for the lens or blog, typically with a little bit of article marketing and purchasing a social bookmarking package from a SEO firm.
- Promote products using social networks such as Facebook and MySpace, especially MySpace.
- Watch the commissions roll in as I hit the front page of Google and Yahoo, and find ways to expand my product line using traffic from various sources.
Bum marketing or even affiliate marketing in general is not for everyone. In order for it to work, you must be patient, there is no other option. I started using bum marketing a few months back and now it is already paying large dividends for me. I'm currently a 19 year old freshman college student yet I am making enough money online to pay for my graduate school as well as a brand new car, hopefully this information will lead to your success as well. For additional resources on bum marketing I would highly suggest checking out some of the links below.
To increase the visibility of your own web enterprises, consider visiting the following Squidoo lenses:
Bum Marketing Your opportunity to steal some of my marketing tactics to be on the road to success yourself.
Social Bookmarking Services to gain backlinks, search engine placement, and traffic.
LazyURL to optimize your site for search engines and any other online marketing purpose.
Breakthrough Article Marketing Secrets - Learn How To Explode Your Traffic
There are many different ways that you can drive free traffic to your website. Forum marketing, classified advertising and advertising swaps are to name a few.
However, the other sources of traffic do not convert as high as your article traffic. From my own private tests I have found that this traffic converts up to ten times better on my sales pages and squeeze pages. It is for this reason I have decided to abandon the other methods of free advertising as they simply do not get the results that I am looking for that I get with article marketing.
It for this reason alone that I rate this method as the number 1 way to get quality free advertising to your website. This is the process that I use to utilize this method.
1) Write an informative article
It is very important that you help your reader. If you write information that will assist them you will build trust with your reader. As a famous sales trainer once said people only buy from people that they like, know and trust.
2) Use a link in your resource box to your squeeze page
Once the reader has read your article give them the opportunity to download an ebook on your squeeze page in exchange for their email address. This will allow you to use your autoresponder to build a highly responsive list.
3) Stay in contact with your subscriber
Build a relationship with your subscriber. Make sure that you treat them well and in the end they will become paying customers.
Are you really interested in driving massive traffic to your website?
Here's the answer:
Secrets Of Article Marketing - Download your free ebook now.
Mark Abrahams is a full time internet marketer who has helped others to earn a living online.
Article Marketing Techniques Revealed - 7 Article Marketing Techniques for More Traffic and Sales
Have you ever picked up one of your favorite books, skimmed through the beginning, then didn't stop reading until you were on chapter 10?
That's your number one technique for writing effective articles:
1. Captivating introduction
I guarantee that's a book that had a good introduction! Try to captivate your readers to read on. What good is an article if no one gets past the first paragraph?
2. Benefit driven headline, something quantitative
7 benefits of this, 4 tips of that, something with a definable characteristic they know they will be getting more information about.
3. Benefit-driven subheadings
You are providing information for the reader, but focus on benefits, not just features. Don't just say, "This widget has five arms." Focus on benefits, such as, "More family time: This widget does the dishes and the laundry at the same time.
4. No need to keyword-cram
Contrary to popular belief, you do not need to lower the quality of your writing by cramming keywords for a particular density. (If you don't know what I'm talking about, then don't worry about it.) All you need to do is have your keyword in title, a couple of times in intro, and mention it in conclusion.
5. Call to action
Make a strong close that encourages them to take action now. Do not delay, convince them that if they do not take action now, they will be missing out. Try not to sound salesy. This is an informative article.
6. Author's Resource Box
This is where you can sell yourself. Again, make it benefit driven, give them a reason to visit your website that if they don't they will be missing out on something great. I recommend making each one a little different to give it more relevant to your article subject. It's always good to offer free information or a no-risk proposition.
Something like,
Jane Doe is an experienced internet entrepreneur who coaches like-minded individuals to success.
For a free introduction to a revolutionary business model click here: YourURL.com
7. Be consistent!
Publish new content once a week or once a month. Honestly, the time frame should fit with your schedule. If you want to be aggressive, do one article per week. Less so, one article per month. Just be consistent. This looks good for publishers and readers.
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(Read my other articles for more information about effective keywords...)
Nic Mitchell is a member of a group elite internet entrepreneurs dedicated to creating 100 millionaires by 2012.
No hype. No fluff. Just results.
For your free introduction to a bullet-proof business model, visit http://www.MarketingYourMark.com
Bum Marketing Method Exposed - Why I Market Exclusively With Articles Part 3
You have completed the previous step and decided on which niche you are going to market in. You have selected affiliate programs that are suitable for your niche market. The final step is going to be submitting your articles to the major article directories like Ezine Articles, Go Articles and Idea Marketers.
Let us examine one of the most critical parts of writing your article. This will be to create an attention grabbing headline. So for example if you plan on writing an article on internet marketing you can name it "Do You Make These Three Marketing Mistakes In Your Advertising Campaigns?". Ultimately the title of your article will determine the success of your article. If it is dull and boring nobody is going to take the time to read your article.
Another important factor to consider is that you need to optimize your headline for the search engines. This means using a keyword research tool like Overture and finding low competition phrases that are searched often. You will then use these keywords once in your title. When somebody searches for a specific keyword in a major search engine like Google they will find your article and with an interesting headline read it.
By creating an effective headline you have already won half the battle with your article marketing efforts. Another very important step that you need to do is you need to create a squeeze page. The squeeze page will primarily serve the purpose of capturing the name and email address of your visitor allowing you to market to your subscriber over and over again. It is a lot of work driving traffic to your web site and you need to make sure that you make the most of driving repeat traffic to your web site.
In your last step you will write an article and include your squeeze page as the url in your bio.
Here's your chance to drive massive traffic to your web site:
Download your free ebook here: Secrets Of Article Marketing
Mark Abrahams is a full time internet marketer who has helped others to earn a living online.
Why Article Marketing Creates Such High Quality Traffic
As you might have guessed by now, article marketing is my favorite form of traffic.
By the way, what is article marketing traffic? Article marketing traffic is traffic that is created when I write articles about the topics that will interest people who would buy from me in the future, put links in my articles to web pages on my site (in my case, squeeze pages on my site), and submit those articles to the various online article directories.
So why does article marketing create such high quality traffic?
This is how article marketing works, on the visitor end: someone reads my article after searching for their desired subject online and my article has come up in the top ten results in the search engine. They read my article, and many of them click out of my article without reading any further or without clicking into my site.
That is the most important part! That is my screening process! I get rid of the deadbeats, the people who dont like me, who dont like my name or my ideas, or whatever. That means that only qualified people will get to my web site!
So this means that since only qualified people will get to my web site, then I have a list of people who are much more highly qualified than just about anybody else in my niche.
There is an incredible screening process that goes on with article marketing, that just doesnt happen with PPC or classified advertising, or banner advertising, or just about any other advertising online. It just doesnt happen with the other sources of traffic but it does happen with article marketing.
Do you want to learn more about how I do it? I have just completed my brand new guide to article marketing success, Your Article Writing and Promotion Guide
Download it free here: Secrets of Article Promotion
Sean Mize is a full time internet marketer who has written over 1574 articles in print and 11 published ebooks.
Article Marketing - Using Articles To Maintain Customers And Bring In New Business
Targeting a customer base allows for more consistency in your planning, so you should consider the use of articles to appeal to a specific audience. It is usually better to have a steady base subscriber or client pool than to have to market blindly with every new release, so use article marketing to build a core of customers. You need good articles, and whether you contract writers or write articles yourself, never forget that their purpose is to improve or create sales or subscriptions
So now you have a relatively steady pool of clientele - now what? In order to keep them coming back to your business again and again, you have to keep them involved in the happenings of the business. If you provide subscribers with involving information regularly, they will remain customers. But if they recognize your articles as uninteresting "fluff," they probably will lose interest in your company. Frequently providing customers with free gifts that are exclusive to your clients will keep you connected to your client base and improve customer relations. This is also a great way to keep clients informed about new offers, alterations in products or policies, or any other changes in your business that they will want to know about. Article marketing does all of this very well.
Just because you have taken steps to try to keep your existing customers, does not mean that you can ignore the possibility of gaining new customers. Use article marketing to entice new customers with a free gift or reward for subscribing to your web site or service. This is a good way to let them know you value their business and want to reward them for their support. Free articles are great for promotions and are very effective for the cost. These articles can promote your products while also providing useful and valuable information to your subscribers. It's a great tool that you should definitely consider.
You can get a free copy of our latest ebook by clicking here: The 7 Keys To Business Marketing Success. Sean Milea writes about Business Marketing Plan at http://www.BizRave.com
Article Marketing - 3 Ways To Form Lucrative Joint Ventures With Articles
If you have written tons of articles, you'd want to make the most of them by maximizing the amount of traffic and leads you get from each article. Well, did you know that you can use your articles as a joint venture tool?
Here are 3 powerful ways to form lucrative joint ventures with articles:
1. Coregistration
One way you can form a joint venture with your article is to create an arrangment with another website owner in your niche who is also using articles to drive traffic to his website. You can offer to advertise his website on yours, and he does the same! This way, the both of you get more traffic.
2. Ezine Publishing
You can offer your articles to ezine owners and give them permission to reprint your articles, on the condition that the article has a link back to your website. Most ezine owners will take up your offer on this, as they are constantly on the search for new content.
3. Product Creation
You can contact a few marketers in your niche and offer to create an information product together by combining all your best articles into one ebook or report. This ebook or report can be given away or sold (depending on the goal of the product) by all the marketers who contributed articles. This is a quick way to create products fast!
So there you have it, 3 ways to form powerful joint ventures from your articles and maximize them for the most profits for your Internet marketing business.
Fabian Tan is the author of the free 51-Page Report:
"Murder Your Job: How To Build Cash Sucking Autopilot Businesses In 30 Days Or Less!"
Head over to http://www.MurderYourJob.com to get your free copy now before it's gone!
6 Simple Ways Writing Articles Will Improve Your Link Popularity
Article writing and distribution creates free one way incoming links back to your web site. Link building in this manner increases your web sites exposure, visitors and you overall search engine rankings. By using the following techniques you can dramatically improve your web site traffic in a very short period of time.
1. Create Viral Content For Your Web Site - Add your own resource box/byline to your articles and post them on your web site. You could allow your visitors to publish the articles on their web site if they also include your resource box and keep your hyperlink active. This will spread your link around the internet like a virus and increase your link popularity fast.
2. Submit your articles to free content web sites for other webmasters to reprint for publishing. When you include your resource box at the end of the article with your website URL you will not only get free advertising but you will get a link back to your site. This will increase your link popularity and cause your site to rank higher in the search engines.
3. Combine your articles into a free e-book. You can place your business ad and hyperlinks back to your site in the e-book. E-book creating software is inexpensive and easy to use. By giving your e-book away to visitors and allowing them to link to your site to give it away to their visitors will multiply your web site traffic, exposure and link popularity.
4. Create an article directory on your web site. People will visit your web site to get the free information. By allowing them to reprint your articles with the stipulation that they keep the resource box and hyperlink active you will increase your link popularity. Also allow your visitors to place a link on their web site that links back to your article directory. By providing your free instant article directory to their visitors you will increase your web sites exposure and receive a percentage of their visitors as well.
5. Offer other web sites, that are relevant to your own, free content articles about your area of expertise to post on their web site. Include your link on all of your content. Your article should be related to your web site because it will bring you visitors that are interested in your product or service.
6. Use an article distribution service that distributes articles to thousands of web sites, newsletters and ezines at one time. Your article will be published on dozens of web sites almost immediately. I used this technique with an article distribution service called http://www.thephantomwriters.com and got literally thousands of links from only four articles. Distribute your articles several times and you will increase your exposure. Change your articles title and redistribute it several times more to maximize your articles potential.
As you can clearly see, writing and distributing articles can have a profound affect on your web sites exposure. There is absolutely no better or faster way to increase your web sites exposure, link popularity and search engine rankings.
Copyright 2007 New Hampshire Concrete Cutting, All Rights Reserved.
Affordable Concrete Cutting provides concrete cutting, sawing, breaking, core drilling and has offices in both Massachusetts http://www.affordableconcretecutting.com>Andover MA Concrete Cutting and in New Hampshire http://www.affordableconcretecutting.net>Plaistow NH Concrete Cutting We specialize in cutting doorways and windows in concrete foundations.
Internet Marketing - Effective Methods
Every website, whether content-based or e-commerce-based, needs a constant stream of traffic to sustain its web presence. Internet marketing refers to the process of making that happen. This can be in the form of Internet marketing ads, SEO (Search Engine Optimization), article submission, Web 2.0 strategies, publishing ezines, etc. Here is a small peek into some of the most effective methods of Internet marketing:
1. Search Engine Marketing: There are two types of search engine marketing techniques - Internet marketing ads (or pay-per-click (PPC) ads) and SEO. PPC ads, or Internet marketing ads on search engines, are ads that appear in columns and rows (marked as "Sponsored Links") when a search engine results page throws up the search results. Advertisers have to pay for these Internet marketing ads on a per-click basis, which is why they are popularly known as pay-per-click ads. This means that anytime a surfer on a search engine clicks their ad, a pre-determined amount will be deducted from the deposit they have made to the search engine. Statistics say that about 3-5% of people who click on ads are converted to customers, so calculations must be made well before bidding for PPC keywords. SEO is a technique by which a website's content is tailored in such a way that it contains the most important keywords (or search terms) relevant to the site. The result is that when a surfer is searching for a keyword, he is directed to the website, and so it becomes the goal of every website owner to keyword-optimize his content in such a way that his site appears on the first search engine results page. This is a relatively inexpensive technique and very effective too.
2. Article Submission Marketing: There are a host of reprint directories on the Internet that accept articles, which are then "borrowed" by other web publishers and published on their website. A small resource box is placed at the end of each article that has to be published. This box gives the credit due to the writer and mentions his site address. Apart from the regular Internet marketing ads, this is another great way to publicize your website. All a website owner needs to do is create effective content and write a snazzy resource box at the end and submit the article to reprint directories, and hey presto, the article will send traffic from all over the web. Similarly, a website owner can post messages on bulletin boards and leave his website's link in his signature.
3. Ezine Publishing: Many website owners publish ezines and give them away free to subscribers and in the process collect a database of subscribers. For an ezine to succeed as well as an Internet marketing ad, it must contain compelling content. Also, the whole story must not be included in the email that is sent to the subscriber - only a small teaser must appear, inviting the subscriber to click on the link to know more.
4. Web 2.0 Strategies: Blogs and RSS ("RDF Site Summary", popularly known as "Really Simple Syndication") feeds are the new Internet marketing kids on the block. Website owners set up blogs, where they post trivia and articles of general interest, inviting surfers to leave their comments and visit their website. They also offer RSS feeds where surfers can view streaming content by using special RSS-reading software. If they see anything of interest, they click on the link to read the whole story.
5. Banner exchange: There are banner exchanges marketing companies where website owners swap banner space with other websites, without any charge. However, this method of Internet marketing is fast losing its punch and is almost on the way out, because every website owner prefers to publish search engine Internet marketing ads that pay on per click basis.
These are some of the Internet marketing methods that are in vogue today. For more information click on the link given below.
Raymond Nwambuonwo has been a contributing author for this website and is an acknowledged expert on articles in the field of Internet marketing. He can be found on the internet at this website : http://marketinguses.blogspot.com
Marketing uses (Rays company) is our recommended resource for all types of articles on pay per click methods, article writing, and SEO strategies on the internet. To get more effective marketing ways visit http://marketinguses.blogspot.com
Get Massive Website Traffic For Free
How would you like to drive thousands or even millions of targeted visitors to your website ... For FREE?
This is exactly what happens when you start posting articles all over the Internet. The search engines are not the only place to get targeted traffic and sales. There is another proven method of promoting a business.
Writing and posting articles all over the Internet can guarantee you both massive targeted traffic as well as sales. It is the exact same technique that many successful marketers use to drive heaps of traffic to their websites.
Many publishers don't have time to write articles all the time, so they're always on the lookout for quality articles to send to their subscribers. This creates a profitable opportunity for you.
You can benefit from writing and distributing your articles. Some newsletter lists have hundreds of thousands of subscribers. And your article would be read by a large number of people once it is published. This will generate a stampede of visitors to your website.
If you can write a letter to a friend, or an email message, then you can write articles for publication. Writing and submitting articles is truly the most powerful way to get free targeted traffic.
So why not start posting your articles all over the Internet and drive targeted traffic to your website.
When you write the articles, write them like you are having a conversation with someone. Make it easy to read. Use simple, easy-to-understand sentences.
Here's how it works: You write an article regarding your chosen subject. Make it informative. Be sure to put your resource box at the end of the article so you can drive traffic to your website.
Your resource box is a short biography that promotes your business or website. It should include a little information on who you are and a link to your website or email address.
Re-read your article. Make sure it provides information that really is useful to the reader.
Proofread it. Check your article for grammatical and typographical errors. If you are not good at proofreading, or grammar in general, find a qualified person to do it for you.
Submit your article to article directories, article announcement lists and ezines.
If you've provided high quality information, then heaps of traffic are almost certain to start coming in when your article is published.
Article submission is a very powerful way to drive steady streams of traffic to your site, and possibly skyrocket sales. Many of the successful Internet marketers use articles to generate traffic and sales. You too can use this free advertising method to promote your business.
Conleth C Onu is the owner of several websites. To learn more about how you can write quality articles and drive targeted traffic to your website, visit: http://www.conlethonu.com
Constructing High Quality Articles For Your Home Business
It does not take much looking around or research to quickly find that high quality articles and good article content is a key component of traffic and profits for any internet business. This is especially true for anyone seeking to start or grow a home based business opportunity.
For home business opportunity owners having well written articles and content on our websites can be the difference between obscurity, on-going high volumes of traffic to our home business websites, and ideally a constant flow of revenues.
This all can be accomplished by careful attention to a few basics when it comes to creating and publishing your business opportunity articles. The intent of this discussion is to outline some of the more important of these considerations.
Article content: Many of the major search engines such as Google use a complex algorithm to assess specific criteria in establishing page rank and placement of a given website. One of the more important factors is good content which is in high demand, current in context, and those that maintain a consistency of context for any given topic.
These topics follow specific themes grouped together with word phrases and keywords which trigger those phrases. The more relevant and on-point a given article is to the identified keywords, the more likely the article will appear on a search of the intended search terms.
Likewise, the more often an article appears as a result of searches the higher the ranking in the search engines. Higher rankings translate in to traffic and ideally conversions into revenues.
As a starting point, make sure your articles contain good grammar, without spelling errors and generally are an easy and informative read. It is shocking and disappointing to read so many articles that do not meet even these fundamental starting criteria. Trust me, get this part right or you articles will not have a chance!
Keyword focused: To be successful potential authors much make sure articles use the keywords chosen as often as possible. Of course you have to do this without making it obvious you are doing so. Having carefully chosen the keywords to be utilized, make sure to weave the respective keywords into the article in a natural flow. Likewise, the article content must match the keywords chosen. For example, having article content that talks about pet care products is of no value for a website page with keywords focused on home based business or internet marketing opportunities.
The frequency of use of your keywords must be at or near normal averages for the targeted search engine. Each of the search engines utilizes differing preferences for what is an ideal number. Make sure that your article matches the criteria for your intended target market. This frequency is most commonly referred to as Keyword Density.
Basically, keyword density is a count of how many times any given keyword or phrase appears in a given article or webpage. A common benchmark that many of us in the home based business market use is a density of between a low of 9-10% and upwards of 15-16% keyword density. The important thing is to keep the flow of the article content natural, adding your keywords whenever possible in this natural flow.
Use your articles as part of an overall link strategy. This is accomplished by including an "about" or "author bio" section at the end of your articles. This is a great opportunity to describe yourself, your particular expertise and of course a link back to your website.
This article is a basic primer about the issues involved with writing home based business opportunity articles. However, it will give you a solid foundation on where to focus your efforts to ensure your articles achieve maximum benefit once they reach the enzine and article directories.
Stephen Wright is President & CEO of InternetMarketingUSA.com Every home based business website needs guidance and advice on improving revenues and profits. Visit us today for information, tools, and techniques and proven to make you successful. Get Started Today! http://www.InternetMarketingUSA.com
Plan Business Growth Strategies With A Personal Marketing Partner
Devising correct marketing strategies are important for expansion of all the businesses. Only those products that are marketed well sell in the market. They sell because their promoter has done his groundwork well. He has found out answers to the basic questions that determine the success of any business. He has found out who he is, what is he doing, which is his market, who are the potential customers, and when does he want do product launch and how does he trap customers.
The marketing plan document developed by the promoter will have answers to all these queries and lay the foundation of the business success or failure, depending on how cautiously it has been planned. A marketing strategy must be written and communicated in a very simple way so that it conveys in a nutshell what it intended to.
Professional business consultancy services come to a promoters rescue in this area. Such professionals help the promoters in developing a vision for the company by identifying the business strengths and areas of improvement. They also gaze loopholes in several business related strategies and modify them to achieve the set goals.
View Your Consultants as Marketing Partners:
Consultants can offer you relevant advice on necessary business tactics after studying the market trends. Their suggestions are based on their market analysis that views various market related facts under the microscope. Some factors that consultant consider while compiling a market report include preferences of the consumers, consumer habits and their buying power, and the competition that the new business is likely to face in the targeted area.
Thus, the consultants help you in determining the feasibility of your business, and therefore act as your marketing partners. They weigh pros and cons of business strategies and advice you accordingly. Besides, they offer a variety of services including business start-up advice, operation analysis, formulating marketing strategies, making business plans, management consulting, and much more.
How Do Consultants Help In Marketing Business?
Expert consultancy services are available in the market. They can increase the productivity of your business manifold, allowing you to concentrate on management or other services related to the core business. Such services are personalized and customized for user satisfaction. Besides developing marketing strategies, consultants also undertake the work of marketing them. They do it in many ways propagating through advertisements in public places, creating catchy television ads, or by simply offering incentives to the buyers when the buy a particular companys products. E-commerce marketing strategies are also gaining a lot of popularity, since they are low-cost ways to advertise. There are specialized business consultants who develop websites for companies and implement effective strategies to create traffic that generate revenues for the company. So, go ahead hire a personal marketing partner to show you the right direction.
Alexander Gordon is a writer for http://www.smallbusinessconsulting.com - The Small Business Consulting Community. Sign-up for the free success steps newsletter and get our booklet valued at $24.95 for free as a special bonus. The newsletter provides daily strategies on starting and significantly growing a business.
Business Owners all across the country are joining "The Community of Small Business Owners to receive and provide strategies, insight, tips, support and more on starting, managing, growing, and selling their businesses. As a member, you will have access to true Millionaire Business Owners who will provide strategies and tips from their real-life experiences.
Almost Criminal Article Marketing Secrets That Will Create A Stampede Of Visitors
One of the biggest problems that most webmasters have is to drive targeted traffic to your site. I remember some time ago I was looking for a method other than search engines.
The main reason is that the search engines constantly update their algorithms. This means that you will forever be at their mercy. You may do all the fundamentals correctly, but this is not a guarantee of a very good ranking.
It was for this reason that article marketing appealed to me. The primary reason is because it generates traffic that buys. There are many different traffic sources that are completely worthless like traffic exchanges. Also if you use ezine advertising or ppc these do work, but they require a lot of testing and tracking to get your marketing system to make a profit.
This is the main reason that article marketing is my favourite method of traffic generation. All I need to do is write a few articles focusing on my niche market and submit them to the main article directories. I include a link to my squeeze page where the visitor can subscribe to my newsletter and download a free report. I take good care of my subscribers as the fortune is in the follow up.
However, if you are lazy I do not suggest that you try this strategy. It takes time and you need to have hundreds or thousands of articles out there to get it to work properly. This is the main reason that many people do not take advantage of this as it is far too time consuming.
Finally, if you are willing to put in the time this is the most reliable method to build your internet business.
Are you really interested in driving massive traffic to your website?
Here's the answer:
Secrets Of Article Marketing - Download your free ebook now.
Mark Abrahams is a full time internet marketer who has helped others to earn a living online.
Breakthrough Article Marketing - Latest 5 Big Methods to Excel with Article Marketing
Compare to other paid advertising tools like PPC advertising and banner ads, article marketing can offer you with long term benefits. When you submit your articles to publishing sites, they will be posted there permanently. That means, they can be accessed over and over again and can still bring you quality traffic for many years to come.
1. Kick-start your articles with striking titles. The first step that you need to take in order for your articles to get noticed is to give them titles that can easily grab online users' attention. They must be interesting and intriguing enough to compel people online to invest their time in reading you content.
2. Bank on your first paragraph. Learn how to hold the interest of your readers to make sure that they will not close your articles until they click on your resource box by making your first 100 words interesting and equally attention-grabbing. Spill the most important information on this part and present a "hook" that will lead your readers to read your articles in their entirety.
3. Offer valuable and useful information. To keep your readers satisfied and to increase the chances of your resource box being clicked, make sure that your articles can offer your readers with information that they can use to either resolve their pressing issues or increase their skill level so they will be empowered to do amazing things on their own.
4. Keep your articles short. When writing articles for the web, it is crucial to understand that you are a serving an audience with limited attention span and people who do not have the luxury of time to spend hours reading articles online. Thus, you must strive to keep your articles short so you can offer them the information they need without wasting their precious time. You can cut on the number of your words by not beating around the bush and by eliminating fillers and fancy words from your content.
5. Use a compelling resource box. To end your articles with high note, use an amazing resource box that can easily convince your readers to check on your website. It must contain an exciting elevator pitch and a powerful call to action along with other crucial information.
Do you want to learn more about how I use article marketing to drive over 5194 unique visitors to my site each month?
Find out free here: article marketing traffic generation
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Sean Mize is an internet marketing mentor who teaches people to generate over $15,347 per month online via automated systems and product funnels.
The Top 5 Most Affordable Marketing Strategies for Small Businesses
A question that keeps countless small business owners awake at night is, "How do I attract customers and grow my business when I have little or no money for marketing?"
Here are 5 low cost "Guerrilla Marketing" strategies you can use to grow your business:
1. Create a revenue sharing partnership with a business that sells a non-competing product to your target market. The way to structure this partnership is that your partner includes information about your product or service in their marketing materials and in exchange you give them a commission on each sale.
2. Join a local and/or national barter exchange network and trade your products or services for advertising services such as radio or print advertising.
3. Write and distribute a news release telling the media about your business news. You can announce a new product or service, a unique way of doing business, a company anniversary, new employees you have hired, a new office location, etc.
4. If you have a website, you can inexpensively drive very targeted customers to your website using the Google Adwords pay per click search engine marketing service. Depending on the keywords you choose, this service can cost as little as five cents to send a prospective buyer to your website. This marketing tool works wonders when you have a well written sales message on your website.
5. Create step-by-step sales scripts to help you and your sales force make powerful presentations and close more sales. Create several responses to each objection you routinely hear from prospective customers and memorize those responses. The more confident you sound when talking to prospective customers, the more those customers will trust you and have faith in your ability to help them. You must also create and memorize several closes so when you are talking to a client, you know how to confidently ask for the sale.
Peter Geisheker is the CEO of The Geisheker Group Marketing Company. Peter specializes in developing and implementing strategic marketing programs for small businesses. For more information and a free marketing plan ebook, please visit http://www.marketing-consulting-company.com.
Advanced Article Marketing Strategy Reveals A Short Way To Sell Products Like Crazy
Let me ask you a very important question. Are you experiencing the results that you want from advertising your product. If you are not getting the results that you want you need to seriously consider promoting your website using articles.
As the famous sales trainer Jeoffrey Gitomer once said people only buy from people that they like, know and trust. If you write articles consistently and submit them to the major article directories you will find that people will build a relationship with you by reading your articles. Over time they will come to like and trust you because some people will like your writing style.
Now these people are the perfect candidates and if you treat them right will become your paid customers. This is the process that you need to follow. You have a link to a squeeze page in the bio of your resource box. On this squeeze page the reader can download a free report. This will build an additional layer of trust because if they like this they are very likely to purchase your product.
Once they have been added to your autoresponder this becomes your sales funnel where you will weed out the tire kickers from the serious buyers. I suggest that you have a valuable 7 day email course first before you try and sell to your subscribers. This will substantially improve your responsiveness. After this you need to have a few emails presenting a hard sell for the product that you are promoting.
Let us look at why this technique works so well with getting sales even if you have never gotten any before. Your subscribers will trust you because they know you very well from your articles. You first build up rapport with them and later on present a hard sell once you have established rapport with them
Try this and see how the sales of your product goes through the roof.
Are you really interested in driving massive traffic to your website?
Here's the answer:
Secrets Of Article Marketing - Download your free ebook now.
Mark Abrahams is a full time internet marketer who has helped others to earn a living online.
